Great Storytelling vs Lecturing Rare Dave Lakhani storytelling. Excellent footage of a master of storyteller in action. Some truly remarkable insights and discoveries arise from noticing the difference between lecturing and ‘storytelling insights’. Dave at his best here using his roadmap for crafting great story and pointing out where he already used it in his previous videos. Lakhani at his best Really shakes the audience up here as they realise he has been demonstrating the process from video 1 – with his own great story. Persuasive storytelling at its very best here. Here Dave Lakhani uses layers of proof, metaphors, stories within stories drawn from his life experience used to teach and to get his point across.
Stories from the Stuck State to Magical Transformation A rare and masterful example of great storytelling transformation. Joseph Riggio delves into today’s educational system today, exposing its failings in organisations, belief systems and in society. A self professed ‘change-agent’ who loves to talk, to present and belongs on stage in front of people. His ability to weave stories into his presentations, is effortless and remarkable. Great Storytelling Transformation The famous ‘mytho-self’ system, his process of storytelling transformation has helped people all over the world. With Jospeh as your guide, taking the great leap from the impossible to the the magical happening around you is possible. Another must watch video here on greatstorytelling.org. Full of metaphor, analogy, quotation, symbolism and well worth watching in its magnificient entirety. Joseph also tells some great story littered with expertise in his transformational presentation The Great Story. His expertise is off the charts.
Great Storyselling Structure Here we find the basics of storyselling structure. And suggestions on how to write your storyselling story. The most powerful way to put ideas into the world today. Lots of great story structure here.
Great Entrepreneurial Storytelling A top notch video of great entrepreneurial storytelling. Information and insights for great storytelling in business. Sitting down to watch this for the fourth time I’m still sketching out notes and ideas and plan on listening again to this this evening. What a wonderful use of the skills of great storytelling by a self professed chocaholic, color blind, lefthander! This video is priceless for its depth and quality.
Peter Guber Interview Peter Guber tells the story of his life. From the creative department in Columbia Pictures(1968) to president and head honcho of the studio. Then chairman and CEO of Sony’s Entertainment division. Here Peter Guber speaks about his use of storytelling successfully. Using story in all areas of his life to influence and inspire has made him a multimillionaire. However he has failed in some things. Curious Peter Guber Now a hollywood mogul he says “I was born curious.” His life was a series of ups and down including some cataclysmic failures. He says he learned more from the downs than the ups. Taking a key role in movie making he was involved in Taxi Drive, Close Encounters and Shampoo. Peter Guber Polygram Founder and CEO of Polygram he went on to sell it after a few years. He started movies like Gorillas in The Mist, Witches of Eastwick, Rainman as well as several flops. However he became more and more successful in the music, sports and media. Now Peter Guber teaches in UCLA as a full professor he is in the 3rd act of my life’. He wants the third act of his life to be the [More]
Ira Glass Storytelling Ira Glass Storytelling is fantastic, imaginative and brilliant to watch. Stories have building blocks and this video raises the great questions about how to use them effectively. They include sequences, anecdotes and moments of reflection. Here we find Ira Glass thought provoking, insightful and a wonderful inspiration. Ira Glass Storytelling Magic Story ….“it has a momentum in itself that no matter how boring the facts are….” The sequence of events is a building block. The next is clear – its is raising a question from the very beginning. And so we begin to shape our story. Magical momentum makes great storytelling clear here. The insights he delivers here are qute substantial in their influence over any story. None more so that the moment of reflection interwoven with anecdote. His passion for the subject matter flows through this compelling video. A definite must watch. Ira Glass Storytelling + Drew Keller Storytelling For a top class, no-frlls, down-to-earth, back-to-back lesson on great storytelling, watch this video of Drew Keller storytelling now. Putting these 2 videos together delivers some down and dirty nuts and bolts to engineer some great story that will blow the socks off any competition and capture [More]
Storytelling Brain – The Inside View The Storytelling Brain show your brain on storytelling, by Dr. Paul Zak. Here we have functional brain imaging study after hearing a story. With certain brain chemicals released, predictable behaviour as a result of hearing this story reveals some astonishing information about how we respond to stories. Excellent insights.
Great Storytelling Grabs Attention The ins and outs of more than $28M being sold in videos, sales pages, landing pages uses the power of great storytelling exquisitely. Grabbing your attention they cause marketing message to get to work deeply into the subconscious. Great Storytelling Message Magnifying the power of your message, stories help frame the product and the context more fully than regular marketing messages, leading the client – not pushing. Seducing and capturing attention with story has been used with remarkable effect since people first learned to use language. Selling through story is not just to illumunate benefits of a product. It can assist in overcoming objections powerfully. In fact, a story for selling can be as short as 3 sentences. Great Storytelling Resources After watching this video, check out Great Storytelling with John Carlton for a contrasting perspective. The smashing metaphors here go with this video like peanut butter and jelly. John Carlton is a copywriting genius that deserves our full attention.
Great Storytelling with Drew Keller Drew Keller says that defining your objectives in your storytelling is important. Some great advice here from identifying your objective and shaping your story to checking to see if this content already exists somewhere. However, it’s in the telling that his expertise shines. Delivering one of the most ‘on-point’ concise and no nonsense presentation on story you’ll ever find. The Drew Keller Formula Drew Keller flies through key points needed to develop and tell great story. What a brilliant way of building a framework for story that makes memorable any topic. Here are his key points: Define Objective. Does this content exist elsewhere? Audience Viewing Environment Defining Objective Specifics. Measureable goals. A call to action. They are all possibilities that not only give you direction in your story but determine the outcome of your efforts. The more accurate the better. The clearer and more concise the better. Make your Objective crystal clear in one sentence. Write it down – short, straightforward and on message. Pre-existing Content Placement and perspective. Where exactly does your content fit? Does it go up against, sit alongside or even compliment the information that your viewer may have already found elsewhere [More]
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