Persuade With The Story Theatre Method
In The Power to Persuade with Story Theatre, Doug Stevenson deals with the use of stories to create an effect. regardless if it’s a true or fictive story, simple or extravagant, the same rules apply.
Number 1 – it’s more memorable than regular advertising. And it’s a more successful way of attracting customers. Ulitmately he explains that with story, customers themselves will be advertising and spreading the word.
Here in his Story Theatre Method for strategic storytelling Doug is a real magician. He does a wonderful magic trick, then takes you behind the curtain to show you his secrets. He explains the methods behind his own magic.
What a wonderful presentation this is from a truly passionate storyteller and teacher. Great tempo, great connections between frames and a real alivenss on stage.